Times Square
Manhattan, NY 10036
USA
Pivot Conference Keynote “From “Likes” to Social Influence: how to drive action”
The rise of socially influential online content and individuals is transforming brand marketing. As trust declines in paid sources like celebrities and bloggers, it’s now mandatory to activate ‘everyday heroes’ who influence their networks about their passions. In this session, you’ll learn why influence now matters to consumers and best practices that generate mentions and tangible, measurable result
Feedback from this event on Twitter:
CEO of @KRED, @AndrewGrill is smart and logical – a very good storyteller. #pivotcon #cmo #socbiz
— Vala Afshar (@ValaAfshar) October 15, 2012
@andrewgrill 's influence workshop is excellent. Data driven, extremely informative. Well done @kred #pivotcon
— Andy Jankowski (@andyjankowski) October 15, 2012