Most people don’t realise they already have AI sitting quietly inside the software they use every day, and no, I’m not talking about Copilot.
At Wella Business Network Live, I asked a room full of salon owners and leaders a simple question.
How many of you are already using AI… without knowing it?
Pretty much every hand went up.
Online booking that auto‑nudges clients back in.
“Smart” marketing that targets the right people at the right time.
24/7 AI receptionists that answer calls, handle FAQs, and book appointments while the team is with clients.
The pattern was clear.
The tools are already in the business
The features are often switched off
The teams don’t realise how much time and stress those features could save them
Ahead of the event in the Wella AI Readiness Survey, we saw.
📊 Most salons rate themselves in the middle on AI readiness
✅ The majority are already using tools like ChatGPT in some form
💪 The real blocker isn’t budget or fear. it’s skills, clarity, and confidence
That’s exactly what my session focused on.
Not “Here’s the future of AI in 2035.” – instead:
Where AI already exists in Phorest, SalonIQ, Shortcuts, Zenoti, Fresha, and the rest of the salon tools they use all day, every day.
Are you missing out on AI functinality ion your own cloud-based tools?
The evening before the keynote, I sat with delegates and tested the content of my keynote against their reality:
Front‑of‑house chaos.
No‑shows.
Marketing overwhelm.
Team nervousness.
That’s what shaped the talk. Not a generic AI deck.
Below you can share with my thoiughts from the stage just before the doors opened.
If you lead a salon, or indeed any service business, here’s a useful question to ask yourself this week.
“What AI features are already hiding inside the tools we use every day… and which one will we switch on first?”
When you stop looking for “new AI” and start unlocking the AI you already own, everything changes.
Can I help you and your team become more Digitally Curious and unlock the power of the tools you’re already paying for – why not get in touch for a free discovery call.
