Who’s your best best brand advocate? It may not be your CEO
There are almost certainly brilliant content creators in your organisation, just waiting to be discovered. Here's how to give them a voice.
FedEx and Ketchum best practices in social media study released
An in-depth social media study conducted by FedEx and Ketchum of more than 60 well-known companies has found that significant changes are on the horizon for the way companies will use social [...]