The Actionable Futurist® Podcast is a show all about the near-term future with practical and actionable advice from a range of global experts to help you stay ahead of the curve featuring interviews from global brands, hosted by Andrew Grill – a former IBM Global Managing Partner with over 30 years experience in the technology space.
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The topics of Extended Reality (XR) and The Metaverse are becoming more and more popular. Once the sole domain of gamers, we are now seeing a range of corporate examples for XR, which are building interest in what's next for the space.
To find out more, and understand what types of scenarios are right for these new platforms, I spoke with Thomas Bedenk from Endava.
Thomas has over 25 years of experience in digital productions, focusing on Strategy, XR, and UX to support digital transformation across various industries.
Past XR projects he led span from product design and training to marketing applications for internationally known brands.
Thomas is a frequent speaker at international conferences, an advisor for start-ups, and a fixture at industry associations and events.
His love for digital creation started when he was playing Pac-Man against his twin brother on the Atari 800XL, leading Thomas to develop his first own video game in 1996.
We covered a number of topics including:
- The biggest challenge or opportunity in the XR space and what should businesses be doing to prepare for this?
- How the Metaverse has evolved
- How XR could be used for hybrid working
- The foundation of successful VR: Presence : Agency : Social
- When VR is suitable – when something is Dangerous, Impossible, Counter-intuitive, or Expensive
- The Importance of experimentation in XR
- The IP issues around The Metaverse
- 3 things brands should be doing to prepare for XR
More on Thomas
Thomas on LinkedIn
Thomas on Twitter
Thomas at Endava
Resources Mentioned
”The Metaverse” By Matthew Ball
Your Host: Actionable Futurist® Andrew Grill
For more on Andrew – what he speaks about and recent talks, please visit ActionableFuturist.com
Andrew's Social Channels
Andrew on LinkedIn
@AndrewGrill on Twitter
@Andrew.Grill on Instagram
Keynote speeches here
Andrew's upcoming book

“He is one of the most detailed and knowledgeable presenters we’ve come across in the business and tech podcast scene in the UK. Our clients are always impressed when speaking with him” – Hotwire Global
“Everyone is over the moon with how the interview panned out, and love the content” – The Hoffman Agency
“Andrew is a fantastic interviewer and if you haven’t listened to one of his podcasts, may I suggest you start with this one?” – Richard Hopkins
Every episode answers the question, “what’s the future of … ?” with voices and opinions that need to be heard.
The show is hosted from London by leading Futurist speaker, Andrew Grill and is currently in its fifth season, running since 2019.
If you would like to sponsor, appear on the show or suggest a guest, or invite Andrew as a guest on your show, then please use the contact form and select ‘podcast enquiry’.
More detailed statistics on the show can be found in this Podcast 1-sheet.
The topics of Extended Reality (XR) and The Metaverse are becoming more and more popular. Once the sole domain of gamers, we are now seeing a range of corporate examples for XR, which are building interest in what's next for the space.
To find out more, and understand what types of scenarios are right for these new platforms, I spoke with Thomas Bedenk from Endava.
Thomas has over 25 years of experience in digital productions, focusing on Strategy, XR, and UX to support digital transformation across various industries.
Past XR projects he led span from product design and training to marketing applications for internationally known brands.
Thomas is a frequent speaker at international conferences, an advisor for start-ups, and a fixture at industry associations and events.
His love for digital creation started when he was playing Pac-Man against his twin brother on the Atari 800XL, leading Thomas to develop his first own video game in 1996.
We covered a number of topics including:
- The biggest challenge or opportunity in the XR space and what should businesses be doing to prepare for this?
- How the Metaverse has evolved
- How XR could be used for hybrid working
- The foundation of successful VR: Presence : Agency : Social
- When VR is suitable – when something is Dangerous, Impossible, Counter-intuitive, or Expensive
- The Importance of experimentation in XR
- The IP issues around The Metaverse
- 3 things brands should be doing to prepare for XR
More on Thomas
Thomas on LinkedIn
Thomas on Twitter
Thomas at Endava
Resources Mentioned
”The Metaverse” By Matthew Ball
Your Host: Actionable Futurist® Andrew Grill
For more on Andrew – what he speaks about and recent talks, please visit ActionableFuturist.com
Andrew's Social Channels
Andrew on LinkedIn
@AndrewGrill on Twitter
@Andrew.Grill on Instagram
Keynote speeches here
Andrew's upcoming book





























